The housing market has long been aware that a good floor is a selling feature of a property, but its popularity is set to skyrocket according to a new market report published by Market Research Store. The report, titled “Global Flooring Market – Industry Analysis, Size, Share, Growth, Trends and Forecast 2015–2022” created market share analysis, strategic recommendations and supply train trends. These were then used to show market trends. The conclusion? That the flooring market’s popularity is set to soar.
Why is this the case?
The report links this trend to two things, firstly, the long-lasting nature of new types of flooring, and secondly, the technological advances that make for smart home choices.
The first one is something that has been steadily growing over the years with the introduction of cost-effective, eco-friendly materials. This trend has in part been driven by advances in the area and in part by an increased demand for such products. People are more aware of the materials they use in their homes and the potential effect it could have on the environment. This is not a new trend and it’s something that has affected all markets, with flooring being no exception.
The fact that there’s now more accessibility to durable, eco-friendly construction solutions, along with the fact that these new materials require far less maintenance, only adds to the appeal. Whether you’re renovating a house to sell or for your own home, you want a floor that can withstand plenty of wear and tear. This popularity has also impacted the construction industry, with this latest report citing the surging demand for these kind of materials as a major driver in boosting the flooring market.
For instance, in recent years Tarkett vinyl flooring has grown in popularity, thanks largely to the improvements it design and durability of products.
The second effect that the report links to a surge in popularity is the use of augmented insulation, also known as under floor heating. People are wising up to smarter ways of heating their house, with studies showing that augmented insulation can heat a home far more efficiently than traditional options, bringing down bills and putting an end to chilly floors on those cold winter mornings.
Not just for New Builds
These kinds of advances are not just being considered for new builds though. They’re becoming a popular home renovation and are in fact one of the most common non-structural home improvements for homeowners to undertake.
Augmented insulation can be used both in existing rooms and also for extensions and conversion. Under floor heating also has the advantage of more versatility, so no more having to consider if furniture will block the radiators or not. Under floor heating is also ideal for smaller extensions where space is at a premium, allowing you that extra few inches that would otherwise be lost to a bulky radiator.
These materials also have a long-term effect. It’s not simply because they are durable and hard wearing, along with their reduced impact on the environment, but they can also make a property easier to sell on. This is because the floor will be less damaged, future bills will be lower and they come with a clean conscious – all of which are real plus points for potential buyers!
Chloe Cotton is editor-in-chief at The Happiest Homes, a leading UK digital home magazine.